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9 04, 2020

How to Make a Viral Video: 5 Effective Tips to Remember

April 9th, 2020|Video Marketing|

Good or bad, videos can spread online faster than you can blink an eye. Social media has allowed everyone to spread videos far and wide, and businesses are no exception. As a business, you want your video to go viral for good reasons. The last thing you want is a video tied to your business to go viral because of something your company did wrong or employee misconduct, like the recent viral video showing a Wendy's employee taking a bath in the kitchen sink. If you want to get your business out there, use these tips for how to make a [...]

6 04, 2020

7 Awesome SEO Benefits for Any Business

April 6th, 2020|SEO|

If you have not yet implemented Search Engine Optimization into your marketing strategy, then you need to do so! Why is SEO important? Here are 7 Awesome SEO Benefits for your business. We are sure this will convince you: The 7 Awesome SEO Benefits Search Engine Optimization is the best way to improve traffic to your company's website. Cultivating a strong online presence will result in bringing more customers to your business. And here’s how SEO ties into this: 1. User-Friendly Websites Your website has to be user-friendly. You want to make sure that when it is visited, the [...]

2 04, 2020

How to Get Your Website on Top of Google: This is How to Rank Higher

April 2nd, 2020|SEO|

97% of people learn about a local company online than anywhere else. It's essential for anyone to understand how to get your website on top of Google rankings. It's more than a few fancy keywords or a few blog posts on your website. Ranking on Google takes consistent work. You have to understand Google's algorithm and keep up-to-date on how it changes. You have to see what your competition is doing and see how you can do it better. If you're unsure of where to start with SEO and ranking your website, here's a comprehensive guide on what you should [...]

30 03, 2020

The Importance of Auditing Your Website: This is What You Need to Know

March 30th, 2020|SEO|

The SEO industry is worth billions of dollars and is not going away anytime soon. In a world where even one change to Google's algorithm has some people running for the hills, professionals are in demand. Keeping your site on Google's first page of results is crucial to your site's success. Most people don't go further than that. If you miss them, you miss business, and you lose money. This is where the importance of auditing comes in. You need to check your site's SEO optimization often or you could slip down the search rankings. No one wants that [...]

26 03, 2020

4 Key Advantages of Online Marketing for Any Business

March 26th, 2020|Digital Marketing|

Marketing is one of the most important components of a business. Without it, you wouldn’t be able to attract any new customers. That’s why you always want to incorporate it into your business plan. If anything, the most important step is to determine your target audience—that way, you’ll be able to strengthen your brand’s effectiveness. As far as how to do it, there are a number of different strategies. For example, you can rely on paid advertising. There’s also guerrilla marketing, which is a great alternative to traditional methods. On this page, however, we’ll be focusing on internet marketing. How does it work? [...]

23 03, 2020

How to Make Your Website Popular Through Digital Marketing

March 23rd, 2020|Digital Marketing|

The online world of digital marketing is all about driving traffic to your website and making sales conversions. Your online success largely falls on how many people visit your website. Think about it this way, only two to three percent of website visitors convert to a client or customer. If you have 100 visitors per week that's only two to three clients. If you have 1,000 visitors, you're up to 20 to 30 customers, and so on. The question is how to make your website popular. Keep reading to find out. Perfect Your SEO SEO is one of the [...]

23 03, 2020

How to Create Amazing Business Videos: A Guide on What to Do and Use

March 23rd, 2020|Video Marketing|

Branching out into the world of video is a big step for any business, yet more and more people view videos online every day, preferring that medium over any text-only option. The good news is you don't have to be a professional videographer or technology company to get the professional-looking business videos you're after. Instead, use the tips below to help you film the best videos for your business without a lot of extra equipment. Always Film in Widescreen Businesses don't always have the luxury of filming on expensive equipment. If you're using a mobile phone to create your business [...]

23 03, 2020

How to Create a Promotional Email: The Complete Business Guide

March 23rd, 2020|Email Marketing|

For decades, promotional emails have been used to drive traffic to websites and increase conversions. Email marketing has some of the best returns on investment in digital marketing, but only if it’s done right. When you create an optimized and effective promotional email you’re connecting with the customer and piques their interest in your sale, new product, etc. If done incorrectly, then at best they’ll forget about you or at worst it will annoy and frustrate them. The last thing a business wants is an unsubscribe, so learn some tips to create effective and attractive promo emails that help [...]